Olimp Live & Fight — CHRISTOPHER WINDT

Olimp Sport Nutrition is one of the largest producers of nutritional supplements in Europe. The bodybuilding community was the target consumer for this clothing line. As graphic and design lead, it was my responsibility to reach that customer. From concept to bulk delivery, I was solely responsible for the entire assortment. I designed all screen prints, embellishments, garments, accessories, catalogs, copywriting, marketing, packaging, web navigation, trade booth and store imagery. I created every branded logo mark. I photographed and edited much of the product, as well as edited model photography.